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BCU - International Welcome Series


  • Client: Birmingham City University

  • Length: 3 minutes, 31 seconds

  • Style: Animation


Birmingham City University commissioned us to produce a series of explainer videos, providing information to prospective international students about the application process, English language requirements, applying for a VISA, and what to expect when arriving in the UK.


Our approach:

We recorded the voiceover for the four explainer videos at our studio, before adding motion graphic animation. 

The vibrant icon-based animation and striking kinetic typography helps to clarify and reinforce the messaging of the video to its international target audience, the majority of whom will not speak English as their first language.

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